A Little Background
Many hoteliers have been installing telephones in their guest rooms with a little device called a data port. This feature allows the guest to use his or her laptop computers for access to the internet or other computers. Traditionally the guests computer either dialed a local telephone number or an 800 number to connect. There was very little revenue generated for the hotel.
However, the properties soon realized that these computer connect times were very long and were tying up the hotels telecommunications facilities. The connect times were long for numerous reasons, the most significant factor being the rate at which the laptop computers modem could handle the throughput speeds. Even if the guests laptop was using a 56k (bps or Bits Per Second) modem, the hotels PBX only allowed the information to travel at a maximum speed of 28.8k (bps). The properties had no other choice but to add additional equipment or to totally upgrade their equipment and telecommunications services at considerable additional expense, with very little return on their investment.
A Little Math
Here comes the boring part, but hopefully it will assist you in making the correct decisions for your property.
Bits and bytes... That's where this all starts. Bit is short for BInary Digit - the smallest unit of binary measure, usually either a 0 or a 1. A byte consists of eight of these bits. Data-transfer rate is the speed at which data can be transmitted from one device to another. Among the best-known data transfer rates is the one for conventional analog modems, whose top speed is currently "56K" (actually limited by the phone companies to 53.3K, or 53,300 bits per second. Now stay with me here There are 1,000 bits in a kilobit. And since a Kilobyte is eight times the size of a kilobit, data transfer rate measurements are seven times smaller when you convert them from bits per second to bytes per second. Still with me?
To add unneeded complexity, both Microsoft and Netscape adopted the non-standard Kilobyte per second measurement (KB/sec). A Kilobyte is 1,024 bytes and it is most often used to measure data storage, not network data-transfer rates. Now you have enough information to make this leap: 28.8-kbps equals about 3.5 KB/sec. while 53.3-kbps is roughly 6.5 KB/sec.
When downloading files, we now have enough information to measure line speed. Here is an actual example: I recently downloaded a 4.6 MB file from the Internet. The site informed me that it would take one hour and 11 minutes to download the file using a 56K modem. However, my actual time was under four minutes. Thats because we have a DSL (Digital Subscriber Line) provided through our local exchange carrier (LEC). They are able to take an ordinary telephone line and split it into a data line and a voice line. So while a guest is talking on a regular telephone line, his laptop computer could be connected to the Internet at the same time. In many instances this can be accomplished without any additional wiring to that room. One of the great features of DSL is that it is always on, there are no per minute charges.
Why Am I Reading This Boring Stuff?
Very simple . All of this new technology gives the hospitality industry a fantastic new avenue for increasing revenue through these new services while also significantly increasing your occupancy rate. So read on and keep thinking about your ADR!
So Is This All I Need To Know?
Unfortunately this answer is no. There are several other technologies available that you should know about. As a token of good will we will ask and answer the questions about these technologies!
What is the difference between DSL and cable modems? DSL provides a dedicated service over a single telephone line; cable modems offer service over a shared media. While cable modems have greater downstream bandwidth capabilities (up to 30 Mbps), that bandwidth is shared among all users on a line and will therefore vary, perhaps dramatically, as more users in a neighborhood get online at the same time. Cable modem upstream traffic will, in many cases be slower than DSL, either because the particular cable modem is inherently slower or because of speed rate reductions caused by contention for upstream bandwidth slots.
What is the difference between DSL and ISDN? ISDN and regular modems are technologies that offer the ability for customers to dial many different locations for Internet access or other online services. With DSL services, the connection is a permanent connection to the Internet Service Provider (ISP). ISDN and analog modem customers who only need to connect to the Internet from one location will want to switch to DSL in order to take advantage of the benefits of higher speeds and an "always on" connection. The greatest advantage that DSL has over ISDN is that DSL has no usage fees. DSL is billed on a flat rate basis like your local telephone service.
The direct relationship between bandwidth and cost (as bandwidth increases, so does cost) is not likely to change in the near future. Most carriers and ISPs that lease bandwidth do so by contracting for the smallest bundle necessary to cover traffic and quality of service.
Les Spielman is president of Hospitality Automation Consultants Ltd., an independent consulting firm. With more than 20 years of experience in the lodging business, he provides assistance with automation tasks on a personalized basis. Hospitality Automation Consultants Ltd. has successfully completed over 2,000 consulting projects throughout the world. He was just reelected to his third consecutive term to the Board of Directors of the Society of Telecommunications Consultants. His practice is global. Spielman welcomes inquiries at:
Hospitality Automation Consultants Ltd